The Lumina Sales blog
Updates, ideas, and practical notes from Lumina Sales on building and selling AI software.
Follow via RSSEvery client build you order from Lumina Sales is priced on a 30-minute call. Here is what to bring, what the setup, monthly and voice-minute numbers look like, and where the call stops helping.
A call that sounds perfect and books nothing is the failure you are hunting, and the only place it shows up is the action log. Here are the nine test calls to run before a client build goes live, what to check after each one, and the registration clock that can add two weeks whatever your testing says.
A Top Tier buildout costs your agency up to $1,965 in month one and $565 a month after that. Sell it at $1,500 and the client is cash-positive on the second invoice, or the third once you count acquisition cost. Here is the full arithmetic, the sixty days where you are exposed, and the two things that break it.
Your client owns their customers' data, you own your agency account and demo captures, and Lumina holds it as the operator and never markets to it. Here is the full breakdown, what the model vendors do and do not keep, and what happens to everything if you cancel or a client leaves.
Most AI buildouts do not slip because the work is hard. They slip because nobody asked the client for an EIN in week one. Here are the six inputs a build needs, the two that sit behind review queues you do not control, and the intake email to send the day they sign.
Most AI retainers die quietly in month three, when the owner cannot point at anything that changed. Here is what actually causes churn in a one to ten person AI agency, why your price is the biggest retention lever, and the monthly routine that keeps accounts past the first anniversary.
Nobody hands an AI buildout off and walks away. Here is the honest split between you, your client and us after launch: who fixes stale hours, why every model your agent runs on has a published retirement date, and what we do not promise.
Three things happen between a signed deal and a live build: intake under your brand, the fulfillment order at wholesale, and the client moving into your portal. Here is the full sequence, who owns which piece, and why the client's own answers set the timeline.
